About Me
This “persona” offers a snapshot of who I am, how I think, and what drives my work in UX research:
Winny Peng
“Sometimes, the smallest findings take up the most room in your roadmap.”
– *Winnie the Pooh
Occupation: UX Researcher
Education: Masters in UX Design (MI)
Research Experience: ~1 years
Work Experience: ~7 years
🧳 Professional Profile
Emerging user experience researcher who solves user engagement problems. Skilled at empathizing with users to discover and incorporate their needs into the design process, using a wide range of tools and techniques to develop innovative solutions.
🧠 Motivations
What drives me to do this work; the values, passions, and curiosities that keep me asking questions:
🌱 Value in continuous learning and thoughtful self-growth
💡 Joy in those “aha” moments during analysis and synthesis
🧩 Love for puzzles (both the jigsaw and human-behaviour kind)
📚 Areas of Interest
Impacts of GenAI on learning behaviours
Building user trust in digital products
Gamification for learning motivations
Dark patterns and legal implications
⚙️ Methodologies
User Interviews, Surveys, Thematic Analysis/Affinity Mapping, Concept Testing, Card Sorting, Tree Testing, Usability Testing
🛠️ UX Research Tools
* Original Quote: ‘Sometimes,’ said Pooh, ‘the smallest things take up the most room in your heart.